The interview process is crucial for you as the employer and the candidates you’re hoping to attract and possibly hire. After all, this is not just your chance to learn about your applicants. It’s also their opportunity to fall in love with your company culture and the position.

Therefore, it’s critical you ensure your interview process sends the right message to candidates. The interview process can be very revealing about the company’s work culture. Many candidates feel their experiences during the interview process will influence whether they will accept a position.

With that in mind, it’s easy to see how a strong interview process can excite potential hires about your company. Since you only want the best, it’s your duty to showcase your organization in the best light possible. This, in turn, will help keep strong candidates engaged, making it more likely they accept a potential offer to join your organization. Here are some important, and simple, tips for giving your interview process the boost it needs to get the strongest candidates in the door and working for your company: 

1. Help the candidate feel comfortable: Make sure interviewers and HR staff are authentic and human with the candidates. For in-person interviews, give a brief tour of the entire office space. Make brief introductions with management and potential colleagues. Ensuring candidates feel comfortable throughout the process, is the first step in ensuring you’ll attract strong talent to your organization.

2. Be professional: While it’s easy to expect the candidate to be professional and pull out all the bells and whistles to impress you, the employer must also do their best to maintain a high standard. Be on time and be prepared with everything you’ll need including the proper documents and meeting space. After each interview, follow up in a timely manner.

3. Be on their side: A final piece of advice to send a strong message during the interview process? Simply treat a candidate well. How you treat candidates in the interview process will set a standard and give insight on how you will treat them as an employee. A little support can go a long way.

By following these three pieces of advice, not only will you have a more enjoyable interview process for your own employees, you’ll also gain new hires who are excited about the company and growing at your organization.